How much bigger development, greaters the capacity to produce and the conditions to commercialize what it was produced for internal and/or external consumption. The more it exempts the commerce, more if vende, consumes and discards to consume more and more it is explored and it degraded the Environment to continue itself to produce and to vender. With the function of vender everything that if produces, the foreign commerce is not suspended of the conflict between unsustainable economic development and the challenges for reach of the sustainable development. the propaganda, required to vender what it is produced, beyond the pollution that cause, publiciza ideologies together with goods and services. Brazilians consumed products imported without competitors in the country, in the passed century, whose marks represented pra what! served. Gillette was, and still it is in Brazil, the blade to shave; Modess, the close absorbent; Kolynos, the tooth folder; Colorama, xampu; Hellman' s, maionese; Claybon, the margarina. Cooling it was Cocaine-glue and until the end of the 70 decade of nor its American competitor Pepsi she was vendida this way. Guarans docinhos, manufactured and vendidos in the interior, as well as the cooling Mineirinho inhabitant of the state of Rio de Janeiro, had yielded market of the fort ahead appeals drinks cocaine-glue! , without globalization possibility.
The existence of antagonistic positionings on the positive and negative effect of the foreign commerce on the Environment reflects historical conflict of interests economic politicians and between rich and poor nations. Reproducing the logic of growth without limits, the external commerce favors concentration of wealth for nations that produce more, owners of technologies, protectors of its producers and its production not necessarily competitive and efficient. In not equitable and discriminatory system, it disfavors the reduction of the poverty, one of the challenges to reach the sustainable development. The precision and the urgency in changing the routes of the development characterize the importance of the thematic socioambiental in the commercial relations between the countries as question of deep stops quarrel of the implications of the foreign commerce on the Environment.