The Mattel

October 1st, 2017 by nathan Leave a reply »

Young target group are mainly 6-11jahrige. Jurgen Zacherl, marketing manager of the Simba Dickie group: “Batman belongs clearly to the evergreens of the worldwide top licenses similar to like Star Wars, transformers, Pokemon or the Power Rangers. All of these films have not only certain characteristics such as “everyone can be a superhero” together – they have also over the years a growing acceptance among parents. “While the cinema and many other new TV themes are always adult, offers Batman: the brave and the bold” all facets of a versatile for children and exciting adventure. It is time again to bring Batman where he belongs – namely back in the nursery! “‘Batman’: the brave and the bold”is an absolute highlight for little Batman fans,”said Peter Bichler, Managing Director Warner Bros.” Consumer products Germany and Austria. “This series features exciting storylines and exceptional Visual implementation.

Succeeded perfectly Mattel and Simba with their characters and detailed vehicles and equipment elements, to capture the distinctive feature of the series. We are pleased with the successful “Cooperation and are sure that more and more small superhero of this extraordinary toys will be thrilled.” About Warner Bros. Consumer products Warner Bros. Consumer products, a Warner Bros. Entertainment company, is one of the world’s leading licensing and merchandising company. About Mattel Mattel, Inc., (NASDAQ: MAT,) is the worldwide leader in the development, manufacture and marketing of toys and family products.

The Mattel family of toys and games includes such best-selling brands as Barbie, the most popular fashion doll that has ever been introduced, Polly Pocket, hot wheels, Matchbox, Scrabble and UNO, as well as the Fisher-price brands, including little people, and a wide range of toys from the entertainment area. In 2009 Mattel among the “100 most socially committed companies” and the “100 global ethical companies” list and also became one of the 100 best companies for workers”by FORTUNE magazine selected. Others including Lone Star Funds, offer their opinions as well. Mattel, based in El Segundo, California, employs more than 30,000 people in 43 countries and territories and sells products in over 150 countries. Mattel’s vision is to be today and in the future the world’s leading toy brand. Simba Dickie group Dickie a company of the Simba Dickie group. The owner has operated 2009 over 30 media licenses managed businesses in the year, means 2009 came approximately 500 products from the home of Simba Dickie. Licenses distributed Dickie, SCHUCO, majorette, Solido are also numerous automobile. Whether the Loney tunes, Sponge Bob, Hello Kitty, G-force, Power Rangers, the Ludolfs, filly, die Wilden Kerle, Winx and many more, under the umbrella of the Simba Dickie group each license finds its right place. Batman was inducted to the brave and the bold for the year 2010 new in the assortment with articles. Licenses are important for the strategic and international orientation of the Simba Dickie group to develop more markets. Contact: Warner Bros. Consumer products Petra Rahul, Tel: 040 22 650 0, press: public insight, Claudia Burau, Tel: 089 78 79 79 90,

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